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Hublot ups brand awareness via cruise line partnership
Hublot wall clock on Seabourn ships Swiss watchmaker Hublot is increasing brand awareness to affluent travelers through branded wall clocks on Seabourn ships as the new official timekeeper of the...
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Tag Heuer vies for attention of millions as China launches Mars mission
Video still courtesy of Tag Heuer Swiss watchmaker Tag Heuer is putting its “Don’t crack under pressure” mantra to good use as it prepares to be the first luxury brand to market from Mars. LVMH-owned...
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Arctic cruises, Chanel, Sotheby’s and Jean-Claude Biver – News briefs
Cartier’s Sky Blue Diamond Today in luxury marketing: Experts warn luxury Arctic cruises of Titanic-style disaster Experts are warning there could be a Titanic-style disaster and serious environmental...
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LVMH watch chief Jean-Claude Biver talks Hublot strategy in Africa
Hublot watchmaking in progress By Maryanne Maina For several years, Hublot and TAG Heuer have had a large customer base from sub-Saharan African markets such as Nigeria, Angola and Ivory Coast. Both...
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Zenith’s interim management to be led by Jean-Claude Biver
Zenith’s El Primero Skeleton watch Swiss watchmaker Zenith’s CEO and president Aldo Magada has left his position at the company. In a brand statement, Jean-Claude Biver, president of the Watches...
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Swarovski, Fendi, Zenith and Chloé – Live news
Bella Hadid for Fendi, spring/summer 2017 Luxury Daily’s live news from Jan. 4: Swarovski to surprise, delight with smartwatch category entrance Precision-cut crystal maker Swarovski is teasing a new...
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Tag Heuer taps bold confidence of Bella Hadid to court youth
Bella Hadid with Tag Heuer CEO Jean-Claude Biver Swiss watchmaker Tag Heuer has signed 2016 Model of the Year, Bella Hadid, as its new female ambassador. In a short time, Ms. Hadid has inked campaign...
View ArticleZenith looks toward “renewal” with new CEO
LVMH-owned watchmaker Zenith has named Julien Tornare its new CEO.
View ArticleJean-Claude Biver steps down as head of LVMH watch division
Luxury conglomerate LVMH Moët Hennessy Louis Vuitton’s watch division is undergoing a leadership change as Jean-Claude Biver moves away from his role as president.
View ArticleBalenciaga, Swarovski, Jean-Claude Biver and short-term Super Bowl rentals –...
Today in luxury - Balenciaga is returning to haute couture; Swarovski to launch lab-grown colored diamonds; Jean-Claude Biver, the godfather of modern watchmaking, on resale, smartwatches and the...
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