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LVMH, Hublot, Jimmy Choo and Twitter – News briefs
Today in luxury marketing: LVMH CEO stars in the second handbag war On his way to creating the world’s biggest luxury group and becoming the richest man in France, Bernard Arnault has made a career of...
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Hublot to increase brand awareness through Alpine World Ski Championship
Hublot is the official timekeepr of the 2011 FIS Alpine World Ski Championship Hublot, the official timekeeper of the 2011 FIS Alpine World Ski Championship, hopes to build brand awareness through the...
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Hublot leverages social media to build brand loyalty
Hublot's Big Bang Black Caviar Swiss watchmaker Hublot is using Facebook to gain brand awareness and direct traffic to its branded Web site and dedicated microsite, Hublot Nation. Hublot has been...
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Hublot uses smartcard technology for authenticity assurance
Hublot ups authenticity assurance Swiss watchmaker Hublot is actively fighting the battle against counterfeits by using Wisekey technology to protect products. The brand is using Wisekey smartcards to...
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Hublot, Miami Heat team up for exclusive charitable product
King Power Miami Heat Chronograph Swiss watchmaker Hublot teamed up with Miami Heat basketball players Dwayne Wade and Udonis Haslem for an exclusive product that benefits a charity to support at-risk...
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Hublot ups brand awareness via cruise line partnership
Hublot wall clock on Seabourn ships Swiss watchmaker Hublot is increasing brand awareness to affluent travelers through branded wall clocks on Seabourn ships as the new official timekeeper of the...
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LVMH, Hublot, Jimmy Choo and Twitter – News briefs
Today in luxury marketing: LVMH CEO stars in the second handbag war On his way to creating the world’s biggest luxury group and becoming the richest man in France, Bernard Arnault has made a career of...
View ArticleClik here to view.
Hublot to increase brand awareness through Alpine World Ski Championship
Hublot is the official timekeepr of the 2011 FIS Alpine World Ski Championship Hublot, the official timekeeper of the 2011 FIS Alpine World Ski Championship, hopes to build brand awareness through the...
View ArticleClik here to view.
Hublot leverages social media to build brand loyalty
Hublot's Big Bang Black Caviar Swiss watchmaker Hublot is using Facebook to gain brand awareness and direct traffic to its branded Web site and dedicated microsite, Hublot Nation. Hublot has been...
View ArticleClik here to view.
Hublot uses smartcard technology for authenticity assurance
Hublot ups authenticity assurance Swiss watchmaker Hublot is actively fighting the battle against counterfeits by using Wisekey technology to protect products. The brand is using Wisekey smartcards to...
View ArticleClik here to view.
Hublot, Miami Heat team up for exclusive charitable product
King Power Miami Heat Chronograph Swiss watchmaker Hublot teamed up with Miami Heat basketball players Dwayne Wade and Udonis Haslem for an exclusive product that benefits a charity to support at-risk...
View ArticleClik here to view.
Hublot ups brand awareness via cruise line partnership
Hublot wall clock on Seabourn ships Swiss watchmaker Hublot is increasing brand awareness to affluent travelers through branded wall clocks on Seabourn ships as the new official timekeeper of the...
View ArticleClik here to view.
Tag Heuer vies for attention of millions as China launches Mars mission
Video still courtesy of Tag Heuer Swiss watchmaker Tag Heuer is putting its “Don’t crack under pressure” mantra to good use as it prepares to be the first luxury brand to market from Mars. LVMH-owned...
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Arctic cruises, Chanel, Sotheby’s and Jean-Claude Biver – News briefs
Cartier’s Sky Blue Diamond Today in luxury marketing: Experts warn luxury Arctic cruises of Titanic-style disaster Experts are warning there could be a Titanic-style disaster and serious environmental...
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LVMH watch chief Jean-Claude Biver talks Hublot strategy in Africa
Hublot watchmaking in progress By Maryanne Maina For several years, Hublot and TAG Heuer have had a large customer base from sub-Saharan African markets such as Nigeria, Angola and Ivory Coast. Both...
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Zenith’s interim management to be led by Jean-Claude Biver
Zenith’s El Primero Skeleton watch Swiss watchmaker Zenith’s CEO and president Aldo Magada has left his position at the company. In a brand statement, Jean-Claude Biver, president of the Watches...
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Swarovski, Fendi, Zenith and Chloé – Live news
Bella Hadid for Fendi, spring/summer 2017 Luxury Daily’s live news from Jan. 4: Swarovski to surprise, delight with smartwatch category entrance Precision-cut crystal maker Swarovski is teasing a new...
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Tag Heuer taps bold confidence of Bella Hadid to court youth
Bella Hadid with Tag Heuer CEO Jean-Claude Biver Swiss watchmaker Tag Heuer has signed 2016 Model of the Year, Bella Hadid, as its new female ambassador. In a short time, Ms. Hadid has inked campaign...
View ArticleZenith looks toward “renewal” with new CEO
LVMH-owned watchmaker Zenith has named Julien Tornare its new CEO.
View ArticleJean-Claude Biver steps down as head of LVMH watch division
Luxury conglomerate LVMH Moët Hennessy Louis Vuitton’s watch division is undergoing a leadership change as Jean-Claude Biver moves away from his role as president.
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